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The scams in the world of cryptocurrencies they are becoming more sophisticated and advanced, to the point where deepfake use cases already exist. However, this time the story seems to go a little further. Patrick Hillman, head of communications Binance, said that the hackers they created a deepfake to run scams on behalf of the popular crypto asset exchange.
According to the official, hackers recreated its appearance and used it in video calls with representatives of other companies. Apparently, this is how the creators of the token they wanted to list them on Binance for the exchange and the exchange was tricked into asking for the money back.
“Over the last month, I have received several messages thanking me for taking the time to meet with their teams regarding potential opportunities to incorporate their assets into binance.com. This was strange because I have no oversight or knowledge of the Binance catalog, nor have I met any of these people before,” he explained.
To represent the event graphically, Hillmann included a screenshot of a post that included this scenario:
This is how the executive came to the conclusion that impostors had used a deepfake of his to deceive their victims.
“Turns out a sophisticated team of hackers used interviews and TV appearances over the years to create a deepfake of me. Beyond the absence of the 7 kilos of weight that I gained during COVID, this fake was sophisticated enough to fool several very smart members of the crypto community, ”he assured.
Hackers would use deepfakes to replace Binance employees
Patrick Hillmann’s story is an alarm bell as Binance is the largest international cryptocurrency exchange. Therefore, if a hacker can impersonate his manager or employee, the risk of fraud for customers and developers is very high.
It should be noted that Binance’s head of communications has not shared more concrete evidence confirming the authenticity of the use of deepfakes. Details about the number of companies or work groups believed to have been affected by the situation were also not disclosed.

However, the use of such tools for cryptocurrency fraud is not new. Last May, a case went viral in which Elon Musk was used to lure potential victims to a platform called BitVex.
Outside of Binance and the crypto world, deepfakes are also becoming a growing concern. In recent years, they have been used for political purposes, to create supposedly pornographic videos of celebrities, or to spread fake news.
So much so that even james cameronthe director of Avatar, Titanic, and Terminator, believed that Skynet could wipe out humanity using only these fakes.
Known cases of deepfake
One of the best known was the advertising campaign ‘with a heavy accent’ of Cruzcampo. The beer company used the image of lola flowers, deceased in 1995, for a 2021 advertising spot, in which the artist appeared saying a series of phrases that she never actually said when she was alive.
Cruzcampo had the rights of the Flores family to carry out its advertising spot, but in many other occasions the use of deepfake has been without the consent of those involved.

A Tom Cruise A few months ago, a double appeared on a TikTok profile that was exactly the same as the acclaimed Hollywood actor.
In fact, a study conducted by the Royal Society, along with the University of Oxford and Brown University, on that TikTok account, revealed that 78% of those surveyed were unable to determine if the supposed Tom Cruise that appeared in those videos was really the actor.

KEEP READING
What is deepfake and how could it help to dub movies or series without altering the original performance of the actors
They deceived several European politicians through video calls with a deepfake
The trailer that uses deepfake technology to make viewers part of the movies
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